As we approach the third Thursday of November, Beaujolais Nouveau Day is on our radar. This annual celebration marks the release of the first wines from the Northern Hemisphere's harvest. According to French law, these wines officially debut at midnight, but the festivities often begin earlier!
Reflecting on tradition, we imagine winemakers floating barrels down the Saône river, allowing the fermentation process to complete during the journey. The barrels, arriving in town, would find eager patrons ready for a festive experience. This narrative encapsulates the global celebration of Beaujolais Nouveau Day.
Recently, Gnarly Vines hosted an in-store tasting event, featuring select bottles for a curated experience:
In-Store Tasting Promotion:
During the tasting, all three featured bottles were available with a 10% discount, as we do with all the bottles we open during our in-store tasting events. Notably, the 2023 Laurence et Remi Dufaitre Beaujolais Nouveau has been wildly popular, leading the sales race. We think it's drinking very well this vintage too!
We invite you to join us at Gnarly Vines in celebration of Beaujolais Nouveau Day. Enhance your experience, acquire a bottle, and toast to this venerable tradition, not just today, but for the rest of the Holiday season!
the Gnarly Vines team